Offshore Software Development India

Offshore Software Development India

Thursday, February 7, 2008

LSI SEO India for Ideal Search Result

Latent Semantic Indexing, LSI is a topic that is not well known to Search Engine Optimization executives. Since, the concept is not clear more myths than realities exist. Companies are providing LSI based services for website optimization, they are also providing LSI based link popularity services.

Moving slightly away from the path I have come to know that those following black hat SEO techniques really drive better search and rapidly. But I recommend you to put your what hat techniques on. LSI is about words, keywords usage how you place, form sentences using these keywords so that google is able to get an idea what you really want to convey through your web page. This helps to rank for keywords related to the web page not only keywords or keyphrases. Is LSI affecting our ranking in search engine, is google following this? Have businesses started making benefits from LSI, niche study of search engine and SERP are required.

Web pages with the information they contain are result of proper combination of words, placement and relevancy of information. Statistical probability and semantic distance are major governing factors. Overall website theme, content, there inter relation, semantic relation all are accountable for this. Starting with common words, Starting from low level analysis to gradually moving to top level analysis hereby I mean that from keywords in title tag, to words in web page - semantic relationship between words that are used in each paragraph and words in each page and how far these web pages content are related to each other and the website as a whole. For example, if a website is maintained by a software company then the LSI says that you enhance your search result. Get more refined and deep results proximity to accuracy increases LSI is a concept that goes astray and beyond ideal search engine search all that google starts with web page title, keywords in the title then the content, words in the document there frequency in the paragraph and web page and at higher level compare to other web pages and website as a whole. If search engine uses LSI ranking algorithm then for optimization there would be no need to emphasis on a particular keyword, as search result will be driven from logic, artificial intelligence, this will include words with similar meaning for example "obfuscate", "confuse", "bewilder" all mean same and LSI will consider all to be same.

Related, synonymous keywords will be extracted; if "Google Bombing" and "Miserable Failure" search engine will draw conclusion to say that it is related to pranksters playing with anchor text not to President George W. Bush. Search engine will drarw inference from interlinking keywords; Paris and Hilton will refer to a woman not to a city. LSI is a part of Information Retrieval System (IRS).

In one line it is defined as occurance of keywords and relationship of words in the document and webpage with its relation with the theme of website. LSI is based on lexical indexing and LSI SEO procedure includes document categorization, lexical similar words contextualizing, comparing conceptually, cross lingual text analysis, relationship generation between content, document summary and taxonomy generation.

Really, result would be great if the search engine results are LSI algorithm based. There would be no over doing for particular keyword, no over optimization but search engine results would show how closely your website and content are related, if you sell product or services how smartly you are able to sell your products and services and you need to focus on a theme of your website.

3 comments:

Anonymous said...
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Anonymous said...

Hi Nice Blog .If you are starting out in search engine optimization, there are a few terms and phrases you will need to understand. Here is a list of the most common words and phrases associated with googleseoindia

Los Angeles Internet Company said...

LSI based SEO services is not wide spread and it seems it will take time as it is based on semantic web. What about search engine results link Google search results??? I am still doubtful whether it is LSI based or not???